3 Ways Which Allow Users to Improve Instagram Engagement
Instagram is at the second spot right after Facebook when it comes to advertisement and marketing capacity that it provides to the businesses around the world. The social media platform has used its old and new features in such a way that they are adaptive to the users who wish to run their marketing campaigns or they just want to promote anything they want to. Instagram is growing. Every year there is a significant rise in the number of users. Studies have shown that this application is the top most favorite social media app in the millennials group.
This makes it more important for the users to jump in and use this platform to make their business more popular and reachable to the wide audience. In order to do this, users have to apply different ways to improve their Instagram engagement. Following are three ways which will help them with this.
Instagram Video Posts:
Instagram video posts are at the top being the highly engaged posts. These type of posts generate more comments which shows that the post is a highly engaged one. Likes and comments are the tools which are used by the platform to represent the level of reaction the audience gives regarding the posts. Reports shows that videos alone earns about 46 % of all the comments from 115 million posts.
Adding hashtags and tagging users are also a way through which the users can increase their Instagram engagement. No matter which type of posts there are, tagging and using hashtags allows more people to engage with the posts. If you are new to instagram and running a business then you can also buy instagram followers cheap from this source. This will help in increasing the reach. Visual images also keep the audience much involved. Different reports have depicted that tagging creates more engagement than the hashtags, this shows that this approach is more authentic. It still does not mean that hashtags do not work at all.
More and more Engagement:
It is really simple that all you have to do is to post daily. Keep on engaging and involving more and more with the users. It has been observed that the users who post daily tend to have more engagement than those who have way more followers than them. The reports call the users who post daily as micro influencers as they are using different ways to engage more with their followers. One such latest feature is the Q&A’s which allow the followers to interact with the people they follow.
Instagram is now adapting more innovative ways through which they can create more opportunities for the users to enhance their engagement with their followers. Features like ‘Stories’, ‘Highlights’ and ‘Q&A’ are top trending features of this social media platform. Brands and businesses around the world are taking benefit from these features as it permit them to promote their content and get feedback from their customers. Try using the above ways and find which one best suits your profile and your audience to reach your desired goal in the marketing sense.
Kally Evan is currently a marketing student. She has discovered new facts about instagram and sharing here. Please share this post and leave comments to let her voice heard.